Web design blog

Many users of the internet access information “on the go” via either a mobile phone, smart phone (such as Android or iPhone) or tablet (such as iPad), and therefore, it’s not only essential to have a mobile friendly website to get optimum traffic, but it also imperative that you provide content on your website that works well on mobile devices.

Content is king! How many times have you read that with regards to your website or blog recently? Search engines love new content, which is great for SEO, but always keep your content updated to satisfy your website visitors not the search engines. Do what is right for your target audience and you will get the SEO (Search Engine Optimisation) benefits, don’t do it the other way round as it is will show that you are writing for machines, and your readers will move on.

There are few things more off-putting for visitors (read current and potential customers!) to your site than stale, unimaginative or incorrect information. So whilst a well-targeted, user friendly, search engine optimized (SEO) and visually appealing website are key factors which should not be overlooked if you want to establish and maintain a professional and respected online presence, these are only half the picture. Equally important are your site’s content, and your ability to keep it fresh, innovative and accurate. This is where CMS (Content Management System) comes in. At Covenant Solutions, we favour SilverStripe as our CMS of choice when building websites for our SME clients.

A couple of weeks ago I was fortunate to be able to take some time out from the business and spend the day at Building The Perfect Council Website. It was the first time I had attended and I wasn't sure what to expect. I had already done my research and knew that Ektron, Jadu and Sitecore were among the exhibitors and thought it would give me a good opportunity to talk to them about what their products offered and to see how they stood up against Documentum Web Publisher and SilverStripe.